Agma, marketing agency in Prague - marketing consultancy marketing research marketing markets Czech Czech market consumer research industrial research business-to-business research questionnaire development communications campaigns network of interviews target groups ESOMAR member translation services English English translation internet research analysis of markets

AGMA Marketing Agency Ltd. has been operating in the Czech Republic since 1990 as a research and consultancy agency.

It was founded by market research specialists who have served industrial and consumer clients in the country for more than two decades. Currently, the firm focuses on market research, consultancy and translation services. AGMA's profile has been expanded by translation services offered in various technical areas.

AGMA has conducted dozens of surveys and research reports and analyses in the last decade for foreign and domestic clients interested in pharmaceutical, chemical, medicine, construction, textile, footwear, glass, mechanical engineering, and other market sectors.

AGMA's experience and training, in theory and practice, and its own know-how, allows it to:

tackle complex marketing research projects
choose methods appropriate to each project, given all factors, including time constraints and cost issues
quickly define a client's priorities and proceed with a plan to provide the research and evaluation/ recommendations clients are looking for.

Association Membership

AGMA is a founding member of

the Association for Consultancy in Business (APP)
SIMAR, the association of leading Czech market research agencies (member until 1998)
the Czech Marketing Association (CMS).

AGMA’s long-time activities shows AGMA’s dedication to professionalism and sound business ethics.

We have people on the ground in the Czech Republic, comprised of a country-wide network of professional interviewers which allows AGMA to conduct fast, comprehensive and representative research for business-to-business and specialised consumer markets.
The company also focuses on Internet-based market research.

Guaranteed quality translation services. Our staff has solid theoretical background, extensive experience in translation of various technical fields, and a wide-ranging knowledge of life, politics and economics in the Czech Republic and the USA. We have done translations for the Czech and U.S. governments, American Appraisal, Bristol-Myers Squibb, Honeywell, Standard & Poor’s, Xerox, the Czech Electric Company (CEZ), and for various law firms in the U.S.

All members of our translation team are graduates of the department of translation and interpreting of the Charles University Faculty of Arts and/or experts in given technical fields.

All English translations are edited by professional native speakers in Great Britain or the USA.

Final reading of each translation into English is done by the head of our English department – a native American with many years of experience as a journalist and commodities analyst.
The final proof-reading guarantees linguistic and terminological correctness, and that your translation reads as if it were an original.

AGMA - Representatives

Dagmar Klikova, President
She has long-time experience in market research and information sciences: she has conducted hundreds of surveys and published many articles in industry journals and books. She has been a member of ESOMAR for many years; she was vice-president of CMS and editor-in-chief of the Czech magazine, Marketing & Communication.

Lucie Cronin, Vice-President
Lucie holds an MBA from Lehigh University in Bethlehem, Pa., and a master’s of translation from Prague’s Charles University. She has research experience in Czech and US markets ( field and desk research). She has done technical translations (legal documents, market research, economics, finance, software) as well as fiction (The Tao of Pooh, published as “Púovo Tao” by Prague’s Volvox Globator publishing house, 1996 and 1997).